LMDTFY News

Seven Ways to Make Hot Prospects Convert to Paying Customers

Some people go on and on about the sheer quantity of unique visitors they’ve managed to drive to their website. And yes, lead generation is really important.

Businesses benefit from s steady stream of hot new prospects. But a visitor is worthless if they don’t buy something, or at the very least make interested noises. So what if you have a thousand visitors a day? If none of them convert, it’s pointless having ‘em!  

Lead generation is about pushing visitors towards your site. But it’s useless on its own. You also need to make sure you’ll convert as many of them as possible to paying customers.  Here’s seven key ways to help you convert more leads to sales and [more...]

Examining your business navel – 8 top tips for spotting problems

One of the keys to successful business is knowing when it’s time to change. It’s all too easy, with your head rammed up your small business behind most of the time, to miss the signs and veer off into dangerous territory.

Here’s eight top tips for spotting problems before they become nasty issues.

1. Do your invoicing, check your cash flow and chase late payments at the beginning or end of every month so your finances don’t suddenly crash into crisis mode
2. Take a dispassionate look at your products and services, examining your sales records closely to see which performs the best and worst. Is it time to re-jig your products or services because [more...]

How does your business landscape look? If you don’t know, find out!

The economy is in a state of flux at the moment, probably more so than for decades. Consumers are consuming differently and markets are shifting and morphing, leaving some businesses suddenly high and dry, pitching others into a state high visibility and even higher demand completely out of the blue.

What’s going on in your market? If you don’t know, it’s time to find out how the land lies or you risk being caught unawares.

If you don’t have time to carry out market and competitor research yourself, why not outsource the project? Outsourcing might even prove to be a much better idea than doing it yourself because an outsider isn’t as likely to fall foul [more...]

Small business predictions for 2012

Britain has a thriving small business community, made up from literally millions of micro-businesses, freelancers and firms with fewer than five employees. If it wasn’t for us, the UK economy would be in a much worse state than it is!

We’re relatively lucky down here. Brighton & Hove enjoys one of the busiest, most vibrant mini-business communities in the country, so we’re better off than most places.

What’s the outlook for small businesses in 2012? Here’s a quick look at a few key predictions for the coming year.

• An increase in employee dissatisfaction and a parallel increase in disputes as budgets [more...]

Three Top Small Business New Year Resolutions

Some New Year resolutions are useful, others are downright harmful. What’s the difference?

For some reason, negative resolutions are harder to keep. When you give up on them, you feel bad about yourself, and it’s tough running a business effectively wearing a hair shirt! It’s much easier to keep positive resolutions. When you achieve your goals you feel good about yourself, and when you’re confident and happy you’re in the right head space for success.

Neuro-Linguistic Programming practitioners know it: positive thinking goes a long way towards getting what we want out of life. So don’t resolve to give things up. The last thing you need is to be kicking yourself up the backside throughout January! Resolve to do more of the good stuff instead.

Here’s three positive resolutions to give your small business a New Year boost. [more...]