There are thousands of business books around designed to make your working life easier and maximise success. Here are five of the best.
Real Delegation: How to Get People to Do Things for You – And Do Them Well – by J K Smart
Most delegation books focus on improving your managerial skills. This one’s different. It covers delegated tasks but also hones in on things that are already part of your team’s job description. Even better, it also examines jobs you’re supposed to be managing yourself. As such it works on all sorts of levels, a brilliant read if you want to kick yourself up your own ass and equally good if you want your peers to get things done for you, say if you’re trying to handle a cross-functional project team.
Commonsense Direct and Digital Marketing – by Drayton Bird
There’s an awful lot of bollocks talked in and about marketing. But Drayton Bird doesn’t talk any of it. If you don’t know anything about marketing, the last thing you need is yet another ‘how to’ guide. You need to know the principles behind marketing. This book is a hugely popular authority about much more than direct marketing-led execution, and it’s written in the most entertaining plain language style imaginable. It provides the tools, techniques and structure you need to create effective, profitable campaigns right across the spectrum. And it’s packed with real-life examples. Don’t do marketing without it.
Business Skills All-in-One For Dummies – by Kate Burton
We are not born with fully-fledged business skills. But we rarely have the time to learn everything we need to know before setting up in business. Luckily this great book is here to help, written to help you perfect your communication, management and organisational skills. It’s a feast of simple techniques for enhancing your performance including presentations and project management, how to influence and motivate people, how to manage a team and lots more.
Dealing with Difficult People (Creating Success) – by Roy Lilley
If you’ve ever worked with someone ‘toxic’ in a business context, you’ll love this book. The moaners, fault finders and manipulators of this world – just the tip of a fascinating iceberg – can ruin your day, your week, your entire working life… if you let them. But, whether they’re staff or customers, understanding their motives and individual quirks lets you head them off at the pass. Read it and you’ll learn how to manage difficult people in all their horrible glory, with the tools and techniques you need to get the best out of even the worst offenders. Even if it’s your boss.
You are Not So Smart: Why Your Memory is Mostly Fiction, Why You Have Too Many Friends on Facebook and 46 Other Ways You’re Deluding Yourself – by David McRaney
This book is as thought provoking as it is hilarious, as insightful as it is astonishing. Every single chapter reminds us about how easily led and easily influenced human beings are. We really are NOT that smart, and our faulty way of looking at the world can lead to business chaos, if not disaster. This is a big, bold dose of reality in the form of scientific research, psychological studies and loads more top science, all of which reveals ways to avoid some of the most common and – once you know the score – extraordinary mistakes humans make. It’ll help you understand your own motivations and decisions as well as other people’s, and it could even save your business life.
What’s your favourite business book?
We’d love to hear your recommendations. What’s your favourite business book, and why?