You need to watch your language in almost every marketing circumstance known to man.
Use the right words for the job so people understand what you’re on about. Stick to grammatical rules for 100% clarity.
Punctuate correctly for accuracy and to prevent misunderstandings. So it’s interesting to see the I Can Has Cheeseburger network hitting the bit time.
It’s a site where members caption photos and drawings of cats, dogs, funny-looking food and more. And they do it using language that’d make your English teacher despair. Click the photo to add a funny caption becomes ‘Clik teh foto add a funneh capshun’. There’s ‘Cyoot Kittehs of teh Day: Iz Danjerus 2 Go Aloen. Taek Dese!’ (Cute kittens of the day: it’s dangerous to go alone – take these!) and ‘All baffz r awful fingz’ (all baths are awful things).
Why’s it funny? No idea. It probably isn’t funny at all to some people. It depends on your sense of humour. But in conjunction with the photos the captions are crazy enough to make anyone with a reasonably well developed sense of the ridiculous giggle.
Search engines rely on words to classify, rate and rank websites. So on a more serious note, I wonder if the site owners are taking a marketing risk. The site isn’t easy to find under normal search circumstances. Then again the cheeseburger network has achieved planet-wide cult status without much on site search engine optimisation. Which is interesting too.
Fancy a laugh? If so here’s a link to I can has cheezburger?